Before green meant everything good, the Institute of Scrap Recycling Industries was already a leader in the eco-friendly movement. ISRI’s membership of scrap metal recyclers includes conglomerate companies that drive huge sectors of the business, alongside mom-and-pop recycling enterprises built from the ground up. Collectively, they process and sell scrap commodities and comprise a $65 billion manufacturing industry. With a stable economic outlook and steady growth, part of the industry’s challenge now is to use the latest wave of eco-marketing and green strategies to elevate its profile and convert its stock in trade into a brand name. Enter Robin Wiener, a technical… Read More